Ah, there’s nothing quite like stepping out of the salon with a freshly dyed head of hair. But keeping your hue vibrant and shiny is easier said than done. That’s especially true during summer, when all that sun and chlorine works to fade color fast. Luckily, there are a few easy steps you can take to keep your locks looking fresh—even during the hottest time of the year.
SLATHER ON A MOISTURIZING TREATMENT
Dried-out hair loses color more quickly, says Kuen Rameson, founder of Gloss Moderne, a hair-care line based out of Newport Beach, California. So limit your heat styling as much as possible, and use a deep-conditioning mask like the Gloss Moderne High-Gloss Masque ($65, sephora.com) once a week to keep your strands silky and preserve your dye job.
Even if you’re using a color-preserving ‘poo, water still contributes to fading, says Maddison Cave, a colorist at Rita Hazan Salon in New York City. But the cooler the water, the better it’ll be for your strands. Using a filter like the T3 Source Shower Head Filter ($130, sephora.com), which is designed to cut down on harsh minerals that may be causing your color to dull, can also help, says Cave.
PROTECT YOUR STRANDS FROM UV RAYS
When you step outside without protection, you’re putting your hair at risk for fading, says David Pirrotta, founder of David Pirrotta Brands and curator of The Drugstore at Liberty Fairs. When the sun hits your dye job, it causes a chemical process called oxidation, which makes the color fade. If you can’t limit your exposure, apply SACHAJUAN Hair In The Sun ($32, birchbox.com) to damp hair before you go outside. It contains a co-polymer called UVQ that adheres to strands and blocks UV rays.
CONDITION WITH COLOR
Color-depositing shampoos contain either plant extracts or actual dyes that fill in any areas where your hair’s cuticle has been damaged. But, you should avoid them, as they tend to be harsh, says Crayton Eisenlohr, a colorist at Marie Robinson Salon in New York City. Instead, opt for a color-depositing conditioner or mask, such as Christophe Robin Shade Variation Care Nutritive Mask with Temporary Coloring ($51, sephora.com). This will help keep your hair looking naturally toned and feeling soft since there are moisturizing ingredients in the formula in addition to color.
HIDE YOUR ROOTS ON THE FLY
If all else fails, you can camouflage your roots temporarily in a pinch. The new Temptu 24-Hour Root Touch-Up & Hair Color ($287, temptu.com) is pretty cool. It creates natural-looking color in just one spray. A cheaper option: Color Wow Root Cover Up ($35, ulta.com), a powder that sticks to hair without drying it out.